Marketing

MarketingReally, marketing services factor into most everything we do.  In fact, if you ask one of our employees what they do, they’ll tell you they work for a marketing agency—not a web developer, or a graphic designer, or programming group or whatever.  Sure, we do all those things, but at the end of the day, everything we do typically boils down to a marketing effort—something to drive your audience to your organization.

Because of the ubiquitous nature of the marketing needs in all of our projects, Boxed Solutions takes a big-picture approach to how we work for our clients.  For example, if you come to us asking us for a web application, we’ll ask how you plan to get visitors to the site.  The reason we intertwine the marketing goals with the other goals of the project is because they often impact the scope of whatever else we do.  In other words, just building the website and building the website to work with a specific marketing campaign may be two different initiatives.

Traditional Marketing

Print, direct mail, signage—all staples of the advertising world.  And there is a reason for that: they work.  When you need to reach mass audiences and saturate an area with your brand or message, sometimes there’s nothing like using these tried and true methods.

New Media Marketing

There are many forms of new media marketing: blogs, emails, banner ads, pay per click campaigns, search engine marketing, etc…  One main advantage these electronic forms of marketing have over their off-line counterparts is in our ability to target and track these ads with pin-point precision.

Whatever your marketing goals are, Boxed Solutions has a deep tool box and more than a decade of experience of not just coming up with the ideas, but actually implementing them and seeing them through to the net result.